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Y Le Parfum

The new take on the Y franchise, absolutely intense & sophisticated

Y Le Parfum

Y Le Parfum

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THE WOODY AND CLEAN FRAGRANCE OF SELF ACCOMPLISMENT

THE PRODUCTS YOU NEED

Y SHOWER GEL

Y SHOWER GEL

Y Shower Gel cleanses hair and body while leaving skin scented.

Y DEODORANT STICK

Y DEODORANT STICK

An ultra-gentle, alcohol-free deodorant that is soft on the skin.

Y Le Parfum

Y Le Parfum

The new take on the Y franchise, absolutely intense & sophisticated

GET YOUR PERFECT ROUTINE

Y SHOWER GEL
Y DEODORANT STICK
Y Le Parfum
You can't buy this routine since some products are out of stock!

SNAPSHOT

Y Le Parfum
Y Le Parfum
Y Le Parfum

DARE TO ASK
YOURSELF
"WHY NOT?".

Daring, determined, cool and charismatic, always pushing back boundaries. And above all, the constant drive for self-accomplishment, Lenny Kravitz is the very embodiment of Y's values. Because he's always ready to meet any challenges. Going higher. keeping every path open.

In this new campaign, Lenny Kravitz shares with us his own story. That moment when he asked himself and the world: WHY NOT?

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