ROUGE PUR COUTURE
WHAT IT IS
PURE COLOR
Burst of pure color.
Pure pigments transform in an instant lip fusion.
Full coverage in a weightless creamy texture for couture satin look and bare lip feel.
Effortless glide for a high precision foolproof application in one swipe.
PURE CARE
High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from ourika community garden. Up to 16h protection & comfort feel*. Softer and smoother lips with each application.
PURE COUTURE
Expertly curated 40 shades of couture in 4 color families designed for every skin tone & attitude.
Packaging designed with sustainability at heart with refills available in YSL’s 4 muse shades: rouge muse, nu muse, orange muse, pink muse.
*Consumer test on 300 women
KEYWORDS
SATIN LIPSTICK, PURE COLOR, PURE CARE, CERAMIDES, COMFORT, PROTECTION, LIP COLOR, LIP CARE
RESULTS/FINISH/EFFECT
PURE COLOR SATIN FINISH
TYPE
Satin Lipstick
STEP 2/ THE LOWER LIP : FOR THE LOWER LIP, APPLY FROM THE CORNERS OF THE LIP TOWARDS THE CENTER USING THE EDGES OF THE BULLET
OCTYLDODECANOL ● PENTAERYTHRITYL TETRAISOSTEARATE ● PROPYLENE GLYCOL DIBENZOATE ● NEOPENTYL GLYCOL DIHEPTANOATE ● BIS-DIGLYCERYL POLYACYLADIPATE-2 ● POLYETHYLENE ● POLYBUTENE ● HYDROGENATED CASTOR OIL DIMER DILINOLEATE ● HYDROGENATED COCO-GLYCERIDES ● CI 15850 / RED 6 ● CI 15850 / RED 7 ● CI 45410 / RED 28 LAKE ● MICA ● CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA ● CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE ● SILICA SILYLATE ● CAPRYLIC/CAPRIC TRIGLYCERIDE ● CI 77891 / TITANIUM DIOXIDE ● PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE ● CERAMIDE NP ● BENZYL ALCOHOL ● ALUMINUM HYDROXIDE ● ANISE ALCOHOL ● SILICA ● POLIANTHES TUBEROSA FLOWER EXTRACT ● OPUNTIA FICUS-INDICA FLOWER EXTRACT ● PARFUM / FRAGRANCE ●
- This product is refillable in our 4 muse shades. Refilling your lipsticks helps save 92%* total metal weight and -68%** total plastic weight. Discover the refill here
- This product contains tuberose and prickly pear sustainably sourced from YSL Beauty Ourika Community Gardens in Morocco. Discover more here
- The carboard used for the recyclable box is FSC™ MIX Certified. By using an FSC™ certified cardboard for the boxes, YVES SAINT LAURENT BEAUTY supports forest management that respects people and nature
- This product is manufactured in a factory in France powered by 100% renewable energy****
**The calculation is based on the comparison between plastic materials on finish good and refill format
***Refills available in 4 muse shades : nu muse, rouge muse, orange muse, pink muse
****At the end of 2022. Find more information on the Universal Registration Document.